SMART ADVANTAGE
Since 2005 SMG has helped elect:
132
U.S. House Members
48
U.S. Senators
19
Governors
156
State Legislators
5
Attorneys General
41
Downballot State
Executives
& Local Offices
WE WIN IN TOSS UP RACES
40%
Of Our Senate Wins
Are In Toss Up Races
30%
In Congressionals
37%
In Gubernatorials
Fast Service
SMG works ahead of election season to negotiate the best deals. When we go into a market with no pre-negotiation, we average rates 27% lower than other advertisers. In Markets where we knew we would be active in 2022 and pre-negotiated, we paid an average of 74% lower than other advertisers.
Get Noticed
In 2022, 76% of households saw ads placed locally by Smart Media Group. We represented more than 150 candidates and super pacs across 123 local media markets.
EVERYWHERE VOTERS ARE
In 2022, we ran
968K
Grps On Local
Broadcast
356K
Spots On
Local Cable
62K
Spots On
Local Radio
1.1M
Impressions
On Addressable
Satellite
319M
Impressions On
Targeted Digital
RESPONDING TO THE OPPOSITION EVERYDAY
In 2022, we sent out 873 traffic changes. In October alone, we averaged 9 changes per day.
DATA SAVES
TIME AND MONEY
In the 2020 MT gubernatorial election Smart Media used our proprietary data to pay 144% less than the DGA and ran 200% more ads.
WE THINK
AHEAD
SMG works ahead of election season to negotiate the best deals. When we go into a market with no pre-negotiation, we average rates 27% lower than other advertisers. In Markets where we knew we would be active in 2022 and pre-negotiated, we paid an average of 74% lower than other advertisers.
OUR WORK ISN’T DONE EVEN AFTER THE ELECTION
After every election, we review and reconcile every account, ensuring your campaign ran as ordered. Industry standard is up to 10% of schedules can be missed. Due to our experience and tracking capabilities, we receive an avarage of only 1-3% of booked dollars back in refunds.
COMBINIG LINEAR
AND STREAMING
Smart Media Group is the only agency to measure ad impressions across linear and addverssable TV in real time to show cross platform impact.
