Smart Blog
YouTube serves as the online media headquarters for most political campaigns nowadays. Although not everything posted to YouTube by a campaign is guaranteed to hit the airwaves, the videos and TV ads posted online do reflect the general tone of the election. A simple survey of all the political ads uploaded by candidates, PACs and [...]
Whether Mitt Romney’s selection of Wisconsin Rep. Paul Ryan as his running mate turns out to be brilliant or disastrous, it does offer some insight into how the Romney camp is approaching the fall. Here are five takeaways: The Midwest is the key to victory: Choosing a congressman from Wisconsin is a sign that the [...]
Despite the Summer Olympics, one of the biggest news dominating sports coverage is NFL training camps opening up. Even with the fragmentation of the television audience to other networks and mediums, the NFL still dominates the sports television landscape. Last season’s Super Bowl on NBC was the most watched television program in history, beating out [...]
Our system wouldn’t be better off if we spent less. It is a near daily complaint during election season: “There’s too much money in politics.” Every election cycle there is more and more money spent on campaigns, with more and more groups entering the fray. In particular, the Supreme Court’s Citizens United decision is often [...]
With the Olympic Opening Ceremonies only a few days away, viewers across the country and the two presidential campaigns are gearing up for the non-stop television coverage. President Obama’s ad team has already placed $6.5 million on an Olympic package on the national NBC networks, while Romney’s Restore Our Future PAC booked $7.2 million on [...]
How social & online media are changing the personality of social activism Gone are the days of going door to door to share a petition, making phone calls to get people to attend a rally, or standing on street corners shouting out in the name of your cause. In this day and age, people who [...]
A Romney fundraising advantage could rewrite the electoral map. News that Mitt Romney outraised Barack Obama by $35 million in June now makes it two months in a row that he has outraised the president. At the moment, Obama still has an advantage when it comes to cash on hand, but the president’s campaign also [...]
Incessant attack ads and the design of a political distraction in the form of a tax-cut are like a Serena Williams serve at Wimbledon last week, and the ball is now in Romney’s court. If the race to the White House were a tennis match, the score would be Obama 40 – Romney 30. It [...]
Presidential Race Heats Up Online After Supreme Court’s Latest Decision When the Supreme Court voted to uphold Obamacare, it’s no surprise that this became an immediate game-changer in the 2012 race to the White House. In terms of support and fund-raising both campaigns can report successes. Also not surprising was the instantaneous response that came [...]
The word “free” is getting thrown around in the news a lot lately; free healthcare, free birth control, and now…free cable. But don’t cancel your cable subscription just yet. Many people see the word free and react without doing the research behind the claims, product, and company. These are the people that usually fall victim [...]
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