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Why is digital still taking a back seat in the era of “big data”?

Posted on 25 Sep 2013 in Blog, Candidate, Issue | 0 comments

I am continually amazed at the seeming lack of interest in the digital media space from campaigns, candidates, issue groups and Republicans nationwide.  With “big data” on the top of every political consultants mind, my question remains unanswered: How can we bypass digital media, a concept built on data and buying smart… especially in the […]

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